![](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/8d090c6c-7788-43f7-890e-f3e4b5a38bbc/product2.jpg)
SEIROGAN,
Brand Identity Redesign
SEIROGAN® Tablet is around for almost 100 years and has been one of the best-selling herbal dietary supplements in Japan. However, the old design is outdated and the brand needs a new design that is modern, legible, and tangible.
![Reference 1.png](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/96db4eca-bf23-4b00-ad77-9974ec22800e/Reference+1.png)
![front.jpg](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/23fb835a-cff1-4ec5-9e65-d405e626c4d4/front.jpg)
![Artboard 2.png](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/30457048-5852-4f0c-9af4-5394e74644c6/Artboard+2.png)
![s-mockup2.jpg](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/1674487155941-YOX4C8U1VDY59BZXG2VJ/s-mockup2.jpg)
![sample1.png](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/e482dccf-19b5-47c5-81d8-0694ca2e1002/sample1.png)
![Artboard 1.png](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/bd3266f1-9078-455a-9173-49db410b078a/Artboard+1.png)
![product2.jpg](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/1674487170412-I7OP3H8EVY9IR858TM4G/product2.jpg)
![sample3.png](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/b0ac700f-2a30-4a2d-9ca9-99911132e8d4/sample3.png)
![sample4.png](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/08c08b0f-25eb-4a2a-9b87-a7831828d634/sample4.png)
![sample5.png](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/f534e0af-73b2-4a28-83b3-2a49ab5fdd2e/sample5.png)
![product3.jpg](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/4752a854-210d-41f9-b3dc-5ca5f48acb5e/product3.jpg)
![product1.jpg](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/1674482366181-6CF972JKQ7DC26QPZRM5/product1.jpg)
![Reference 3.png](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/2beeeed3-20a1-4533-aedf-461abe00f177/Reference+3.png)
OOH
![SEIROGAN-AD1.jpg](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/6ddbd5ab-84cd-46f3-9bf5-4cd93ca67e05/SEIROGAN-AD1.jpg)
![SEIROGAN-AD2.jpg](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/f2d81cea-7f56-440a-9cc1-ed01e634ceff/SEIROGAN-AD2.jpg)
![SEIROGAN-AD-Recovered1212.jpg](https://images.squarespace-cdn.com/content/v1/6241a07c5f801f2ce95b3b5d/f8527c73-ee83-4b9d-b8aa-070ec8e5ace7/SEIROGAN-AD-Recovered1212.jpg)